The first companion seeks to integrate the daily services of users

Focusing on the development of digital platforms, the first companion seeks to expand its activities beyond communication services and provide integrated access to the most used services on a daily basis. Isfahan International Exhibition hosted the national event "Manvin" during the past few days; An event that, with the presence of knowledge-based companies and technology activists, is a platform for introducing the latest achievements and digital solutions...

0 Posted by: Saeed Rad on October 25, 1405 at 12:20

Isfahan International Exhibition hosted the national event "Manvin" during the past few days; An event that, with the presence of knowledge-based companies and technology activists, provided a platform for the introduction of the latest achievements and digital solutions. The first companion also attended this event and displayed part of its plans for the development of digital services and the expansion of activities beyond telecommunications.

In this regard, Maziar Khamene, the head of the business development department of digital platforms of the First Mobile Commercial Vice President, gave explanations about the change in the approach of this group and its goals in the digital services market.

changing the approach of the first companion; Beyond telecommunication services

Referring to the evolution of the communication market, Maziar Khamene said that during the past year, First Companion has placed the development of digital platforms alongside its main operator mission. According to him, in the past, the main focus of this collection was on network development and providing basic communication services, but the changing behavior of users and the expansion of digital needs have increased the need to enter new areas more seriously.

Based on this, the first companion plans to play a wider role in the digital life of users in addition to providing communication services. Attending the Manvin event is also an opportunity to introduce this approach and interact with start-up companies and technology ecosystem activists.

Consolidation of everyday services in digital platforms

One of the main focuses of mobile-first apps is to provide seamless access to services that users need on a daily basis. Khamenei stated that the goal of this approach is to reduce the need to install and use multiple software to perform routine tasks.

According to him, the services of interest of the first companion in this area include the payment and settlement of utility bills, inquiries related to traffic and electronic government, as well as travel and tourism services.

This approach can simplify users' access to frequently used services and improve the experience of using digital services. Of course, the degree of realization of this goal will depend on the extent of the services provided, how they are integrated and the ease of use of the respective platforms.

Competition of operators in the digital services market

First Companion's move towards the development of digital platforms can be seen as a part of the wider process of changing the role of telecommunications operators. In a situation where basic communication services have become an integral part of users' lives, providing complementary services can be a way to maintain continuous interaction with the audience.

The presence of the first companion in the Manvin event also shows that this operator seeks to expand the range of its activities and have a stronger presence in the digital services market. Focusing on the integration of everyday services, if implemented successfully, can make it easier for users to access different services and increase the position of digital platforms in the country's online service ecosystem.