Major Shake-Up in Real Madrid's Management

Bernard Reichart Appointed Commercial Director of Real Madrid

According to the report of "Varzeh Se", Brand Raikart has reached an agreement with Real Madrid and has joined this club. This executive director is going to take over a responsibility that has been vacant for some time in the Madrid club, namely the management of the commercial department of Real Madrid.

The stadium, sponsorship contracts and commercial products of the club are among the departments that will be under the supervision of this German manager. Rijkaard has been one of the key figures of the European Super League project. He will report directly to José Ángel Sánchez, CEO and one of Real Madrid's senior executives.

During the years of development of the Super League project, Raikart was the main figure and spokesperson of this project. This initiative eventually led the courts to recognize UEFA's abuse of its dominant position and paved the way for a re-balance of power between the clubs and the governing body of European football. Before that, he was the CEO of Artil Media Group and one of the senior managers of Atersmedia.

This appointment shows that a comprehensive and final agreement to establish peace in European football is likely to be finalized soon after the initial agreement that was reached in February this year; Because one of the main figures of this story is withdrawing from the Super League project to focus on the development of Real Madrid's commercial sector.