Creator Duo Slushy Noobz Signs with UTA (Exclusive)

Martin Andriasevic and Hamza Al-Emad, the Canadian digital comedy force behind the cult YouTube channel with nearly 1.7 million subscribers

Canadian digital duo Martin Andreasevich and Hamzah El-Emad of the viral YouTube humor channel Slushy Noobz have signed a deal with United Talent Agency to represent them.

Andrijasevic (@ThatMartinKid) and Al Emad (@HamzahTheFantastic) will look to UTA to expand their business opportunities in digital media, comedy tours, filmed entertainment, podcasts, business ventures and other platforms. Andreasevich and El-Emad, who hail from Canada, are also looking to garner about 1.67 million YouTube followers to get behind untitled new projects they're said to be in the works for the Google-owned social video platform.

Their rise to YouTube included a 2025 comedy boxing match between Andriasevich and El-Emad, titled Hamza vs. Martin, which took place in Toronto over three rounds. Slushy Noobz has over a million additional followers on Instagram and TikTok for digital content at the intersection of entertainment, music and fashion.

The comedy couple, who met in Toronto, have already signed commercial collaborations with Marc Jacobs and Wildflower Cases. More recent online events from Slushy Noobz include live indie DJs with Bassvictim and a roaming 'slushtruck' activation. In 2026, they took their live stream to eight cities across Canada, with uploads garnering 3.2 million views across YouTube.

Their podcast Out of Character has joined Will Ferrell's Big Money Broadcaster Network in partnership with iHeartMedia. Slushy Noobz has been featured by Rolling Stone, Interview Magazine, Wonderland, Teen Vogue, Nylon, CBC and other publications and platforms.

UTA launched a Digital Talent Group in 2006 to identify and represent category-leading creators on emerging and established platforms. UTA Creators currently represents Jake Sheen, Alix Earle, Emma Chamberlain, Kate Lee, Kareem Rahma and others.

LASKO continues to represent Andriasevich and El Emad for media relations.

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