CBS Brings Pillsbury Bake-off Classic to Prime Time with Drew Barrymore as Host

Exclusive: CBS, with Drew Barrymore's help, is bringing the Pillsbury Bake-off Classic back to television. It has been confirmed that Barrymore will host this year's competition, which will air live on CBS and Paramount+ on November 23. It is the first time the show has aired on a broadcast network since 2014. For the broadcast […]

EXCLUSIVE: CBS is bringing the Pillsbury Bake-off Classic back to TV with help from Drew Barrymore.

Deadline has confirmed that Barrymore will host this year's competition, which will air live on CBS and Paramount+ on Nov. 23, marking the first time the show has aired on a broadcast network since 2014. It airs at 8 p.m. ET/PT, not only has the American tradition returned to the airwaves, but it has also earned its place in prime time.

The news was also revealed by Barrymore on top of her main talk show on Thursday morning. Watch announcement above RELATED NEWS Chuck Lorre Says CBS 'Hated' Melissa McCarthy Casting On 'Mike & Molly': 'They Wanted A Hot Young Woman' Mark Harmon, Michael Weatherly News To Reteam On 'NCIS: Origins'

The special is produced by Studio Large Eyes, Pantheon Media Group and Juma Entertainment in association with General Mills.

The Pillsbury Bake-Off Classic has been around since 1949, originally called the "Grand National Bake-Off Contest." Over the years, it has brought together talented contestants from across the country for five rounds of baking challenges that test their technical skills and imagination. Home bakers are challenged to put their logo on everything from cookies to Thanksgiving cakes.

For more than five decades, CBS aired the special on daytime television before periodically airing on cable and digital platforms. It did not have a permanent home from 1949 to 2002 when CBS owned it. Past hosts have included Bob Barker, Alex Trebek, Phylicia Rashad, Martha Stewart and Oprah Winfrey.

This year, Christina Tosi and Duke Chase will serve as celebrity chef judges to evaluate the competitors' entries. The top baker from each round will earn a coveted spot in the "Best in Bake" finale, where finalists will be tasked with making edible wreaths. Whoever wins will take home a $25,000 cash prize and a kitchen aid kit.

"Bringing the Pillsbury Bake-off back to prime-time television after more than 20 years is an exciting way to celebrate the creativity and joy that home bakers have shared with us for generations," Maria Carolina Cummings, vice president and general manager of the Pillsbury business unit at General Mills, said in a statement to Deadline. "We're thrilled to kick off the holiday baking season on such a big stage and inspire both longtime fans and a new generation of viewers."

This year's Pillsbury Bake-Off Classic is executive produced by Scott Weintraub for Large Eyes Studios, Jennifer O'Connell, Ariel Bruzel, Eden Sutley and Martha Chapot for Pantheon, Robert Horowitz for Juma Entertainment and Beryl Cohen hosts the show. Lisa Balzo, Kenzie Caron and Eleanor Harkness serve as executive producers for General Mills.

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