Transition from historical monuments to living experiences in Jahanshahr of Isfahan

Relying only on architecture and historical monuments is no longer an answer to the new needs of the tourism industry. With the capacity of holding more than 400 cultural, commercial and scientific events, Isfahan province has a unique opportunity to become the hub of "event tourism"; A strategy that can guarantee national economic prosperity, reduction of seasonal recession and fair distribution of income in the entire urban service chain of Isfahan.

Relying only on architecture and historical monuments is no longer an answer to the new needs of the tourism industry. With the capacity of holding more than 400 cultural, commercial and scientific events, Isfahan province has a unique opportunity to become the hub of "event tourism"; A strategy that can guarantee national economic prosperity, reduction of seasonal recession and fair distribution of income in the entire urban service chain of Isfahan.