Omoda 4 Unveiled in Paris: Chery's New Model Aimed at European Youth

The Omoda brand, a subsidiary of the Chery Automobile Group, unveiled its new model at the 2026 Paris Motor Show. This compact crossover, previously introduced at the Auto China 2026 show, is named the Omoda 4 and is set to enter the UK market in 2027. Its forward-looking design […]

The Omuda brand, which is a subsidiary of the Chery Automobile Group, unveiled its new product by attending the 2026 Paris Motor Show. This compact crossover, which was previously introduced at the Auto China 2026 exhibition, is called Omuda 4 and is scheduled to enter the UK market from 2027. The futuristic design, the cabin inspired by the digital world and the possibility of using Chery's exclusive hybrid system are the most important features of this new product.

Omuda 4 was created based on the design language known as Cyber Mecha and has a complex and busy design. In the exterior of this crossover, we see a variety of sharp lines, prominent angles and numerous geometric forms. Due to this style of design, the new product of Chery Group tries to distance itself from the conventional appearance of urban crossovers and present a modern and youthful image. Of course, despite the distinction, the exterior design of this car may not appeal to all tastes. An interesting point is that some media consider Omuda 4 to be a crossover derived from Lamborghini Urus, because some of the body details of that powerful Italian crossover are reminiscent of it.

Omuda has paid special attention to the interior design of this crossover and describes it with the phrase "spaceship cabin with a technology focus"; An expression that shows well the direction of designers in using modern forms and inspiration from digital technologies. According to the published explanations, the environment of computer games and digital spaces have been sources of inspiration for cabin design. This approach is related to Omuda's brand philosophy called "BE THE ONE"; A concept that emphasizes individuality and being different.

Omuda 4, like Omuda 5 or Phoenix FX, is aimed at younger customers and those interested in technology. For this reason, the design of the cabin has a sporty atmosphere. In fact, this crossover tries to be in harmony with the taste of a generation that does not consider the car as a means of commuting, but looks, digital features and user experience are also very important.

However, the interior design has also faced criticism due to the similarity of some details with the Urus. Some European journalists compare the Omuda 4 start button with the example used in the Lamborghini Urus. This criticism actually raises a question about the originality of Umoda's design; Whether a new car manufacturer should go to the details that exist in popular cars in order to instill a sense of sportiness and luxury? The definitive answer to this question depends on the audience's taste, but it is clear that Omuda has modeled elements of other companies' products to create a different image.

Gary Lan, the CEO of Omuda and Geico brands in England, has described the presence at the Paris Motor Show as an important event. He expressed his satisfaction with the introduction of Omuda 4 in this exhibition and said that Omuda has always had an independent and recognizable identity and the new model also displays this feature. According to him, Omuda 4 forms an important part of the future of this brand and brings a new perspective to the compact crossover market with a youthful, fashionable and technology-oriented appearance.

One of the most important parts of the introduction of Omuda 4 is related to its driving forces. This car was introduced at the 2026 China Auto Show with a special system called Super Hybrid System (abbreviated as SHS-H). Although the final specifications of this crossover for the European market have not yet been fully published, it is expected that the Omuda 4 hybrid version will use the same technical set as the Omuda 5 SHS-H.

The hybrid system mentioned in Omuda 5 provides the driver with a combined power of 224 horsepower and 295 Nm of torque. With such specifications, Omuda 5 can reach a speed of 100 km/h in 7.9 seconds. If Omuda 4 also uses the same driving forces, it can accelerate faster than its bigger brother due to its possible smaller dimensions.

Also, information about the battery capacity, fuel consumption, range of motion in electric mode and technical details of the Omuda 4 hybrid system have not yet been published. Therefore, for a more accurate evaluation of this crossover, we should wait for the announcement of its final specifications.

According to the announced schedule, Omuda 4 will enter the UK market in 2027. This car should be added to the brand's current products in this market; A family that includes three models Omoda 5, Omoda 7 and Omoda 9.

The cheapest product of this brand in the UK is the Omuda 5 or the Phoenix FX petrol, whose base price starts at £24,400. Customers can also order the all-electric version of this car under the name E5 with a base price of £33,650. In the highest part of the product portfolio, there is Omuda 9 SHS-P version, the price of which starts from 44 thousand 995 dollars.

Nothing has been said about the official price of Omuda 4; Considering the presence of this model in the class of compact crossovers, its price position compared to Omuda 5 and other competitors can play an important role in the level of acceptance by customers. In general, including features such as sporty and youth-friendly design, technology-oriented cabin and a possible hybrid engine with a power of 224 horsepower, Omuda 4 has the potential to repeat the success of its brothers. Although the similarity of some details to well-known cars such as Lamborghini Urus can create discussions about the originality of its design language.

In the end, it is not bad to point out that Omuda 4 has been selected for release in Iran and in the near future it will be opened to the streets of our country. This crossover will be sold under the Ecoda brand.

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