Is Yangum to Blame, or the Trend?
Many teens and young adults are now riding the wave of learning Korean and Russian. Where did this craze come from?
According to Ambassador Arjan's report, he wrote: Until a few years ago, many people did not speak Hangul or Korean, except those who are concentrated in the geography of the 2 Koreas, from Seoul (the capital of South Korea) to Pyongyang (the capital of North Korea); A language that is considered one of the most difficult and complex languages in the world due to its roots with Chinese, but with the Korean wave reaching the corners of the world, Hangul language turned its back.
Now many teenagers and young people are busy learning this different language in small and big schools; Just like language learners who started learning Russian a little earlier for educational and professional reasons, international importance and the effectiveness of virtual advertising. These days, the teaching of Korean and Russian languages, along with other common languages such as English, German, and Turkish, has been booming, and their lovers are trying to learn them by paying millions of tuition fees and during face-to-face and online courses.
No one would have thought that weekly viewing of Yangum's coddling in the series Jewel in the Palace, Jumong's battles, the strange fate of Lady Susanoo, the rise and fall of the Goguryeo and Chosan empires, the spread of anime beauty will end in the trending of K-drama (Korean drama) and the global fame of K-pop (Korean music); To the extent that learning Korean is the fashion of the day, and because of this fashion, numerous language learners lean on the chairs of many schools to learn to sing the 24 letters of the Hangul alphabet or to learn to write and read "Annyunghaseyo" meaning hello and "Saranghae" meaning I love you.
The other end of this fashion is in the hands of language learners who are interested in the Russian language.
The registrar of one of the famous language schools in the capital says: "Most of our language learners are young and old; 13 to 25 years. They also have a great motivation... a motivation that I have not seen in English, German, or even Italian language learners during all these years that I have worked." He also says about the cost of tuition for Korean language classes: "Introductory level face-to-face classes start with a price of 3 million tomans to higher levels that reach 5 million tomans per semester. We also have online classes; From 2 to 4 million tomans.
Korean language in competition with English language
In another language school, whose reputation has recently been complicated in social networks, the number of students after English is Korean language learners.
The internal manager of this school points out an interesting point: "Usually, those who enroll here are already familiar with some useful Korean words... They are also familiar with K-pop songs or popular Korean movies." When it comes to the Russian language, he says about the tuition fees for Russian language classes in this school: "The tuition fee is set between 3 and 6 million tomans, from which the cost of the end-of-course documents is calculated separately." This conversation continues with the Russian language teacher: "Learning the Russian language, in intensive courses of 6 months, is one of the main reasons for Jovana's tendency to learn this language... Honestly, Jovana, because we don't have much patience, we are usually attracted to quick things."
Russian language, after English, is the second official language of the Internet and social networks, which users try to understand as much as possible through various trainings.
A Korean learner who is a trending Korean
The teacher is a young boy who stands in the middle of the small class of the language school and says about the Cyrillic alphabet: "Boss, there are 33 letters of the alphabet that they call Cyrillic... the pronunciation of each of them is like a musical note..."; These are minutes of a video that was shared on the virtual page of the same school.
Some users like it and others have written a comment in their review: "The Russian language is very rough, it's like a musical note, go learn Korean, my K-pop concert is a dream and many others." Aida, one of the users, wrote: "I went to Korean language classes for 3 semesters and now, with the same 3 semesters, I can understand the meaning of the lyrics of K-pop songs." Who says language is difficult? I think it should be taught to everyone; Because the Korean wave has been global for a long time.
In the latest report of the International Federation of the Music Industry, published in 2025, it is stated that with K-pop music being ranked sixth in the world music industry, Korean language education is increasing; Another language school shared this on its page, and the subtitle of its post also announced a 30% discount on the tuition fees for the fall semester of Korean language.
"Everyone tells me how much you want to learn Korean..."; This is one of the recent memories of the director of the language school whose address reaches Haftir Square.
The director of the school says: "Language learning is not the first priority for many of these who are in the middle of registration... The first priority is usually to be fashionable." Think about how many times you told him that you have a Korean face, like in anime; A thin and elongated body, a narrow face, big eyes with 2-part eyelids and a seven-sided chin, he wants to learn Korean language.
Similar to his memory, the Russian language teacher who posted an ad for private tutoring of this language on one of the online requirements sites says: "I had students who, because they were tall and somewhat blond like the bosses, they learned to speak Russian... that's all." Not being admitted to Russian universities, not having businessmen and workers there...
The burden of language learning in some languages is consumer and influenced by the market and fashion. This is the final sentence of a private Russian language teacher who estimates the cost of private tutoring between 5 and 7 million tomans.